Client Request
The liisa.beauty project began with a request from a client in Tallinn who specializes in beauty treatments. The client needed a stylish, modern website to attract new clients.
Main Goals
The primary objectives were to:
- Enhance brand trust
- Simplify the process of learning about services
- Enable quick bookings
Project Stages
- Briefing and Analysis
We started with a briefing to understand the client’s needs, followed by a competitor analysis in the market. Based on this, we created a sitemap and defined the project’s key objectives. We also suggested additional solutions, like mini-funnels, to simplify the booking process. - UX Design Creation
We moved on to creating the UX design:- Gathered mood boards
- Designed test layouts to select the best stylistic direction
After discussions, we made the necessary adjustments and finalized the design. The design was developed in Figma, allowing the client to easily review and suggest changes.
- WordPress Development
Once the design was approved, we entered the WordPress development phase:- Assisted the client in purchasing a domain and setting up hosting
- Focused on creating a responsive website that looks great on all devices
After completing the development, we performed basic SEO optimization:
- Improved website loading speed
- Added keywords
- Configured meta tags
Final Result
The result is a fully functional website that is ready for indexing in search engines. The client was satisfied with the outcome, and the website effectively addresses the objectives of attracting and retaining customers.
